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MA
Master
Public Relations and Digital Marketing
Winter: Dec 31, 2026Summer: Dec 31, 2027
Duration
4 semesters
Language
English or German
EURTuition
1,500+ EUR/sem
Intake
Anytime
About Public Relations and Digital Marketing
HMKW - University of Applied Sciences for Media, Communication and Management is a renowned institution that offers a variety of courses in the fields of media, communication, and management. One of their popular courses is Public Relations and Digital Marketing, which provides students with the necessary skills and knowledge to excel in the fast-paced and ever-evolving world of digital marketing and public relations. The course curriculum is designed to cover a wide range of topics, including social media marketing, content creation, brand management, and crisis communication. Students also have the opportunity to gain practical experience through internships and real-world projects, preparing them for successful careers in the industry. With experienced faculty and state-of-the-art facilities, HMKW provides a dynamic and enriching learning environment for students pursuing a career in public relations and digital marketing.
Fields of study
Web & Digital Technology(Computer Science & IT)
How to apply
Channeldirect
Modeonline
Admission eligibility
What you need to apply for Public Relations and Digital Marketing at Media University of Applied Science
English language
IELTS Overall
7/ 9.0
Public info
View English requirements detailsHide details
Level C1 (Common European Framework of Reference for Languages, CEFR)
German language
German for application
B2
Public info
German for enrollment
B2
Public info
Prerequisites
Professional requirements: Basic humanities degree in communications, media or marketing (university/university of applied sciences).
Language requirements: For admission to the course in German or English, the following language certificates are required for non-native speakers in the respective language of instruction
Teaching language: (Cologne: German, Berlin, Frankfurt/Main: English) Prerequisite: Level C1 (Common European Framework of Reference for Languages, CEFR)
Dual studies: For students who do not yet have a company, German language skills at B2 level are required at the time of application to the MU (proof of Goethe or Telc language certificate)
Documents checklist
What to prepare for your application to Public Relations and Digital Marketing
Programme-specific documents
Please use our online application form and attach the following documents as PDF:
Letter of motivation
Curriculum vitae
Certified copy* of your Advanced Placement Exams certificate (A-levels, baccalaureate, Abitur etc.)
Certified copy* of degree (diploma etc.) certificate from undergraduate studies
Complete transcript of your undergraduate studies: credit points earned, marks, course contents
If applicable, documents relating to other academic achievements, vocational training, relevant job experience etc.
An official certificate of equivalence for any documents/qualifications issued outside Germany to show that they are equivalent to German documents/qualifications**
- Provided the original document is shown, copies can be authenticated by the HMKW administrative office.
** via Zeugnisanerkennungsstelle of the Berlin Senate Administration, Uni-Assist or other services.
Standard documents (most universities also require)
- Completed online application form
- Bachelor's degree certificate (original + certified translation)
- Bachelor's degree transcript (original + certified translation)
- English language certificate (IELTS, TOEFL, or equivalent)
- German language certificate (if required by the programme)
- Statement of Purpose / Letter of Motivation
- Curriculum Vitae (CV)
- Letters of Recommendation (LOR)
- Passport copy
- APS certificate (required for India, China, Vietnam, Pakistan applicants)
This programme applies directly or via uni-assist. Submit your documents through the correct channel before the deadline.
Open application portalApostille and notarization
Requirements vary by nationality and issuing country. Many German universities require certified translations and, in some cases, document apostilles. Verify current requirements directly with the admissions office, or use our document services for guided preparation.
Need help preparing your documents?
Our document preparation bundle covers SOP, CV, LOR, and translation coordination, reviewed by our team.
View document bundleHow to apply
Step-by-step guide to applying for Public Relations and Digital Marketing at Media University of Applied Science
Application procedure
Selection process
A good to very good degree in one of the above-mentioned fields (university or university of applied sciences)
University-internal selection process
Application quick facts
Apply via
direct
Mode
online
Application fee
0 EUR
Estimated time
Varies by programme
Complexity
Varies
Address
Jeannine Muhlack
Campus Berlin: Room 3.69, 3rd floor.
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Tuition
1,500+ EUR
per semester
Semester contribution
0 EUR
per semester
Application fee
0 EUR
one-time
Estimated year-1 total cost
25,944 – 46,344 EUR
Includes tuition, semester contribution, and estimated living costs. Range accounts for lifestyle differences.
Additional fee information
890 EUR per month or dual: 0 EUR. In the dual study program, the tuition fees are paid by the cooperating company.
Plan your total budget for Germany
Use the MS in Germany cost calculator to estimate living expenses, insurance, and your full year-one spend.
Open cost calculatorNo admission statistics available yet for this programme
Statistics will appear here as more applicants report their outcomes. Check back later for acceptance rates and grade benchmarks.
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